EXCLUSIVE | Backstreet's back ALRIGHT! T-Mobile shared a teaser showing Backstreet Boys rehearsing for a show. And lucky for us, the beloved pop group will front a 60-second ad for the mobile carrier, set to air during the second quarter of the New England Patriots’ faceoff against the Seattle Seahawks on Sunday. The forthcoming campaign was directed by Hot Tub Time Machine filmmaker Steve Pink and created by Panay Films, the entertainment studio and creative agency helmed by Andrew Panay, the p
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EXCLUSIVE | Backstreet's back ALRIGHT! T-Mobile shared a teaser showing Backstreet Boys rehearsing for a show. And lucky for us, the beloved pop group will front a 60-second ad
Adweek. . EXCLUSIVE | Backstreet's back ALRIGHT! T-Mobile shared a teaser showing Backstreet Boys rehearsing for a show. And lucky for us, the beloved pop group will front a 60-second ad for the mobile carrier, set to air during the second quarter of the New England Patriots’ faceoff against the Seattle Seahawks on Sunday. The forthcoming ...
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