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Cristiano Ronaldo is estimated to have reached billionaire status after he signed a two-year contract worth 710 million dollars in June.
It’s the athlete earning capacity rules that have changed US college basketball forever — but is it for the better?
After the England Lionesses defended their European Championship crown, two stars of the squad have been tipped to make as ...
Endorsement deals beckon and the Lionesses could follow tennis star Emma Raducanu, who made more than £10m last year, say ...
Irving may have been referring to how athletes have been targeted in robberies or scams, possibly due to their public salaries. NBA players like Luka Doncic, Mike Conley, DeMar DeRozan and Kentavious ...
"I am satisfied with what I have" - Dirk Nowitzki on why he turned down millions in endorsement deals originally appeared on ...
Orlando Magic rookie Jase Richardson signs multi-year Nike deal following impressive NBA Summer League debut in Las Vegas.
The first major case of doping by a Kenyan athlete came in 2003 when Pamela Chepchumba, 2001 world cross country long race ...
Joel Embiid's Skechers deal could disrupt the sneaker world—here’s why it’s a game-changing move for the NBA and the brand.
Hornets rookie Liam McNeeley has reportedly agreed to sign a multiyear shoe and apparel endorsement contract with Nike.
Nike’s fading moat, weak innovation, and revenue headwinds raise concerns despite signs of a turnaround. Find out why NKE ...
Because the proposal was rejected, Ohio’s student-athletes remain unable to sign endorsement deals without losing their amateur status. Ryan Holmes is a student at Centennial High School.