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Group M, the world's largest media buying group, has undergone a titanic course correction and "simplification", re-emerging ...
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Gideon Spanier (centre in picture), the UK editor-in-chief of Campaign, hosts the podcast and is joined by Maisie McCabe, editor of Campaign UK, Nikita Mishra, editor of Campaign Asia, David Brown, co ...
Ever since the rise of the big agency networks, being “an indie” has had a certain David v Goliath cachet. But the past five years have changed the landscape. Network groups have cooled on ...
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Young people aren't desiring more content, they’re seeking connection. Not another post, but a place. Not more likes, but ...
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The broadcaster announced three commercial tools at its ITV Showcase event, held in Manchester. by Shauna Lewis ...
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Freeland was formerly executive chair at Rapp.
The thorny issues of reach, audience verification and siloed measurement were top of mind as Samsung Ads launched its new ...
Far from being disengaged with the state of the world, 87% of Gen Z (those born between 1995 and 2012) believe they have the ...
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