Train, Dragon and Box Office
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Overview
Minecraft' executive Harry Elonen analyzes 'A Minecraft Movie' box office success and transmedia strategy at SXSW London panel.
How to Train Your Dragon is projected to crush the industry's projection for its opening weekend at the domestic box office. Read on
Data gatherer Artisan Gateway reports Ballerina ’s China box office at $2.9m – opening in third place behind holdover titles Mission: Impossible – The Final Reckoning (topping the China chart in its third week with $10.4m) and Chinese romantic fantasy animation Endless Journey Of Love ($4.2m).