A Walmart heiress is supporting nationwide demonstrations planned for this weekend, angering MAGA. Here's what happened.

At issue is a full-page New York Times ad, paid by Walmart heiress Christy Walton, highlighting upcoming protests.

While the "No Kings Day" ad did not mention Trump by name, its emphasis was widely interpreted as a critique of his agenda.

The honor, dignity, and integrity of our country are not for sale,” read an ad in The New York Times paid for by Walmart ...

“Boycott Walmart!” wrote longtime Trump supporter Roger Stone, who added: “The Walmart Heiress subsidizes insurrection. Next ...

The People's Union USA is coordinating another boycott against Walmart. Here's what Alabama shoppers need to know about the ...

Right-wing X user Libs of Chicago sparked the fight. They were incensed by a March ad in the New York Times in support of the ...

Some supporters of President Donald Trump are calling for a Walmart boycott after an heiress to the nation’s largest retailer took out an ad in the New York Times to promote a protest of the ...

A nationwide spending boycott against Walmart starts May 20. Here's how long it lasts, why it's happening, and where you ...

Walmart heiress Christy Walton faced MAGA fury after giving 'No Kings Day' advertisement in NYT. Amid a major 'boycott' call over the advertisement that the company's heiress gave on NYT ...

Walmart could become the target of a MAGA-led boycott after an heiress to the retail fortune funded a full-page ad in the New York Times promoting a nationwide protest movement against President ...