During an investors call yesterday, as reported by TechCrunch, Andy Jassy noted that Alexa+ started rolling out as early ...

Andy Jassy's description of an AI-generated ad that Alexa+ delivers in a multistep conversation, which could help users find ...

The new AI-enhanced Alexa is still in an early preview period, but already there’s talk of adding ads and even new ...

Amazon ’s Alexa+ may have only been around for a short time, and while that would usually mean it’s in the rapid user-growth ...

Amazon could soon insert advertisements into conversations with Alexa+, the company's AI-powered voice assistant. The ...

In the week’s least surprising news, Amazon CEO Andy Jassy revealed that the company is exploring ways to bring ads to Alexa ...

Chalk up another example of life imitating Dilbert. About 10 years ago, the CEO came to Dilbert with what he thought was an exciting plan: put ads ...

Alexa users are suing Amazon over claims that the voice assistant app is targeting users with ads relevant to private recordings of users’ conversations. The central complaint.

Amazon does use interactions to serve ads, though. For example, asking Alexa for recipe ideas might get you a targeted ad for pots and pans. The clear winner for privacy lovers is Siri.

Is that desirable? For sellers, maybe. For Alexa users … probably not. I, for one, don’t want to be bombarded with ads every time a random question about a household chore comes up.