WhatsApp said ads will be targeted to users based on information like the user’s age, the country or city where they’re ...

End-to-end encryption is still guaranteed, and Meta also said that if users only use the app to call or message their ...

WhatsApp recently confirmed that advertising is gradually rolling out to a significant portion of its users. According to a ...

Mobile phone app logos for, from left, Facebook, Instagram and WhatsApp in are photographed in New York on Oct. 5, 2021.

WhatsApp's new Channel discovery tools and in-app promotions mark a shift toward monetizing messaging, with rollout in over ...

While privacy concerns have made monetizing the app a challenge, Meta is again betting on ads to address its revenue goals.

Ads are launching in WhatsApp starting today, here are the details on how they’ll work and what the privacy implications are.

WhatsApp has announced that it’s adding ads to the popular messaging app, though the initial implementation promises to be ...

Channel admins can now enable monthly subscriptions for exclusive content. If you have a channel on WhatsApp, instead of just ...

WhatsApp this week introduced advertising to its messaging platform, but your encrypted conversation threads in the Meta-owned app are off limits ...

WhatsApp is reportedly working on a new feature that will allow users to create a username for their account, eliminating the need to show their phone number when connecting with other users.