Forbes

How To Maintain Humanity In Agencies’ Creative Work In The AI Era

While AI tools can dramatically reduce costs and streamline creative workflows, one risk for agencies integrating them into their client work is producing content that feels manufactured. Messaging ...
Forbes

How Small Creative Agencies Are Reshaping Advertising In A Post-Digital World

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. In a world overwhelmed by constant distraction, simply buying media space doesn’t ensure a ...

I landed a job at Meta with a non-tech background and after multiple career breaks. Here's how I did it.

Daniel Walton had just quit an advertising job and left for six months of travel when he started interviewing for a job at ...

THE CREATIVE AGENCY EMBRACING ITS AI-FIRST DNA SETS A NEW STANDARD FOR THE NEXT ERA OF BRAND TRANSFORMATION

CNW/ - Evolving from its origins as a visionary production house, Montreal-based agency THE UN KNOWN(R) unveils its transformation into a Next-Generation Consultancy. An AI-first, human-powered agency ...
Business Insider

Sam Altman said AI would replace 95% of ad agency work. 3 top creative directors say AI has won them lucrative business.

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Entrepreneur

The Death of the Creative Agency – and What’s Rising in Its Place

The traditional creative agency is collapsing. Those who embrace change, grieve the loss and adapt will find themselves not just surviving but thriving in a world that moves faster than ever. We’re ...