K-dramas have turned the global streaming world into a boxing ring, where platforms go round after round, throwing punches to ...

HBO announces Harry Potter TV series cast with Dominic McLaughlin, Arabella Stanton, and Alastair Stout chosen from 30,000 ...

The first fully animated Looney Tunes movie hits Max on Friday, June 27. Daffy Duck and Porky Pig are blasting off from the ...

Succession” creator Jesse Armstrong’s satirical drama "Mountainhead" is among the new television, films, music and games ...

If you can’t beat them, join them” seems to be the approach companies are taking when it comes to streaming, but, as The ...

HBO's rejection of Yellowstone still stings — it could've been a prestige classic, not just a hit tangled in streaming chaos.

For better or worse, in today’s world everyone is a brand, and you need to develop yours and get comfortable marketing it. A version of this article appeared in the May–June 2023 issue of ...

Do old favorites like Sex and the City or new favorites like The Penguin drive more streaming retention? Parrot Analytics unpacks the data.

MARKETING-INTERACTIVE readers and welcome back to Gen Z Perspectives, your go-to feature where we unpack the week’s top stories and trending topics through the eyes of Gen Z.