Coca-Cola is taking another shot at AI-generated holiday ads after last year's campaign was criticised for its poor execution and for stoking fears about AI replacing creative jobs. As compared to the ...

Lululemon has responded to founder Chip Wilson's recent criticism of the brand which was made public through a paid ad placement in the Wall Street Journal. The brand has come out to state that the ...

The creative industry is at a pivotal moment. As 2026 approaches, agencies and brands face unprecedented opportunities and challenges from rapid technological advances, shifting audience expectations, ...

UPDATE: Axe Brand has since explained in a Facebook post today that the ad placement "was not intentional by [the] company but a very unfortunate coincidence". It added that the ad was arranged and ...

Singapore may be one of the most AI-forward markets in the world, but when it comes to customer service, AI is still missing the mark. According to Qualtrics’ "Consumer experience trends 2026" report, ...

Bill Bernbach once said creativity was the most powerful force in business. As Omnicom and Interpublic Group move closer to finalising their US$13.5 billion merger, market forces may yet prove him ...

Local telco HKT has promoted its vice president of strategy planning and execution Felix Tsui (pictured) to chief strategy officer of digital ventures, HKT. Tsui will be reporting to Monita Leung, CEO ...

French luxury brand Longchamp has promoted Vincent Ciret (pictured) as customer experience and eCommerce director for APAC and Japan. According to his LinkedIn, Ciret will be responsible for eCommerce ...

The Health Promotion Board (HPB) in Singapore has unveiled a new campaign titled "For the Love of Taste," designed to tackle excessive salt consumption among Singaporeans. The initiative, developed by ...

With America’s global image arguably more complicated than ever, Brand USA is hoping to reframe the conversation with its biggest global tourism push to date. Brand USA, the destination marketing ...

Film director Blair Vermette has captured the attention of adidas fans, creatives and brands with his new speculative ad. The speculative ad, created entirely by artificial intelligence (AI), promoted ...

KrisShop, the omnichannel retailer and inflight duty-free shop of Singapore Airlines, has appointed Jason Lee as CEO. In his new role, Lee leads the overall business strategy and organisational ...