News

Campaign Review: Auto brands go wheel-to-wheel
In Campaign Review, Mumbrella invites industry creatives and strategists to offer their views on recent ad campaigns.Brand: VolkswagenCampaign: ‘Batteries Included’Agency: DDB Group ...
Havas Red releases white paper on trust, media, and influence in Australia
Havas Red has published ‘A New Age of Influence’ white paper, examining the “the challenges and opportunities facing ...
Activist investor buys up more SCA shares
Sandon Capital, the activist investment group looking to spill SCA’s board of directors, has bought up another $2.7 million in company shares, pushing its ownership past the 10% mark.This marks the ...
Louise Rathbone joins Football Australia
Louise Rathbone has taken up a consultancy role with Football Australia as the general manager of marketing for the AFC Women’s Asian Cup 2026.She was previously regional head of marketing at Cathay ...
Imax and Hoyts partner for Imax with Laser cinemas in Australia
Imax Corporation and Hoyts Cinemas have announced a new deal to bring Imax with Laser technology to theatres across Australia.The announcement:IMAX Corporation (NYSE: IMAX) and HOYTS Cinemas, one of ...
Klaviyo releases public beta of AI-powered service suite for consumer brands
Klaviyo has unveiled Klaviyo Service, a new AI-driven support platform giving all brands access to personalised shopping agents and real-time customer data.The announcement:Klaviyo, the only CRM built ...
Twisted Healthy Treats appoints TRP for creative, media and brand strategy duties
TRP has signed Twisted Healthy Treats as a client following a competitive pitch.The announcement:Twisted Healthy Treats, the fast-growing challenger in Australia’s frozen dessert category, has ...
Sushi Sushi appoints ID Collective as strategic comms agency
Sushi Sushi has selected ID Collective to lead its integrated communications strategy moving forward.The announcement:iD Collective is proud to announce its appointment as the strategic communications ...
Simon Lockyer appointed managing director of Do Agency Asia
Do Agency has named Simon Lockyer as managing director, leading expansion across Asia and replacing Matt Collier.The announcement:Global independent DO. AGENCY has secured Simon Lockyer as their new ...
Webjet Group New Zealand gains new general manager
Webjet Group has named Taras Lee as general manager in New Zealand to lead its Cars and Motorhomes rental brands.The announcement:Taras Lee has been appointed general manager of Webjet Group New ...
Qantas breach: In a crisis, you need to reach people where they are
With every crisis we watch, learn and adapt. What we know is, in a crisis or any other comms, it is not about doing what ...
Mumbrellacast: SCA’s content head departs, Telstra leans into the hate, and Linkby co-founder on today’s publishing industry
Join Tim Burrowes, Lauren McNamara, Nathan Jolly and Abe Udy for a look at everything under Australia’s media and marketing umbrella.Southern Cross Austereo’s chief content officer, Dave Cameron, is ...