The top creative work this year blended humor, heart and craft to create mini universes for audiences to play in.

Ad agency Orès Collective developed the ad using live action, 3D, VFX and AI-generated content provided by its AI studio.

Wieden+Kennedy effort pairs understated visuals with an employee pricing incentive across new vehicle lineup.

TBWA\Chiat\Day campaign features oddball settings like kangaroo pouches and jellyfish massages.

British board game designer James Wallis helped to design SE!ZE, with 16 pieces to match Chivas Regal 16.

A new feature is meant to give advertisers better control over how AI Max optimizes their Google Search campaigns.

Chatbots, once seen as unpopular customer-service assistants, are now capable of playing a much larger role in brands' ...

Agency executives and hiring managers share what skills they are looking for in junior talent as they retool jobs in the wake of AI.

The temporary change recognizes Runkel’s decades-long role shaping culture and operations at the shop.

While CMOs are seen as more loyal, fewer marketing departments are viewed as a profit center—and CMO performance grades are ...

At Possible in Miami, the high-profile chief talks tensions with Publicis, principal-based buying and the agentic future.

Adland descends on Miami Beach to compete for the favor of top marketers and to hash out the future of the industry.