AI-generated “models” have now made their way into the hallowed pages of Vogue. In the August print edition of the magazine, a Guess advertisement features an almost-too-perfect model wearing ...

New AI generated "models" in a Guess ad campaign have drawn criticism after being featured in the August 2025 issue of ...

When readers opened the latest issue of Vogue magazine, sporting Anne Hathaway on the cover, they were in for a nasty surprise—AI-generated fashion models. This quickly led to severe public ...

The AI-generated models in the Guess ads were created by Seraphinne Vallora, a London-based AI marketing agency that created two different "models" for the latest Guess campaign, a blonde model ...