Starbucks, Netflix and Aerie are among the brands that see varying consumer reactions to user-generated content (UGC) or branded posts on social media platforms like Instagram, Twitter and YouTube.
Want people to trust you and spread the buzz around your product? One of the best, most interactive tactics that you can use to achieve these goals is to leverage user-generated content (UGC).
Forbes contributors publish independent expert analyses and insights. Renae Gregoire covers content marketing and great content experiences. If you’re reading this article, you’ve likely heard about ...
Are you passionate about content creation but lack a following? No problem. Learn how to become a UGC creator and get paid for your content with this step-by-step guide. If you’re a TikTok user, ...
Whether it’s Anna Schiano’s frisson-producing ASMR clips or Tyler Reyes’ fierce fitness photos, user-generated content (UGC) has become a cornerstone of authentic marketing. Brands are increasingly ...
User-generated content, when used correctly, can create an authentic customer journey that users can relate to and find value in. The content marketing landscape has changed drastically over the last ...