Target wants to transport “Stranger Things” fans to the fictional town of Hawkins, Indiana, through retail activations and an ad campaign celebrating the fifth and final season of the hit Netflix ...

Most retailers respond to slowing sales by slashing prices and cutting costs. Target is taking a different route. Under ...

This story was originally published on Marketing Dive. To receive daily news and insights, subscribe to our free daily Marketing Dive newsletter. Many students only recently heard the final bell ring, ...

Many students only recently heard the final bell ring, but marketers are already ramping up activity for the back-to-school season. Target on Monday unveiled two new campaigns targeted at different ...