People interact differently with SMS than they do with other forms of communication, according to an infographic by Text Request, and marketers can be more successful with SMS lead generation when ...

According to Nielsen, text messaging is the most common data service in the world. In fact, 22 million texts are sent a day! Which isn’t so surprising when you think of the millions of mobile phones ...

SMS marketing has emerged as the heir to traditional email marketing. While email marketing still has social media in terms of control and building deeper engagement, it lacks the personal touch of a ...

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If you remember the era when people preferred to talk on the phone as opposed to sending a text message, then you likely also remember when Facebook was only for college students and the ...

Learn about the different types of leads and proven strategies for successful lead generation. Boost your business with high-quality leads. Today’s consumers have an almost limitless amount of ...

David Gasparyan is the Founder & President of Phonexa, a turnkey marketing suite for calls, leads, clicks, email, SMS, accounting and more. Brands are always strategizing for breakthroughs that lead ...

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. Regardless of the business you are in, your leads -- or prospective customers -- are vital ...