Humans, being not-so-rational, often need encouragement or intervention — a nudge — to get going and do what’s best for the country or society at large. The ‘Nudge Theory’ recognises this behavioural ...
News came last month that the Obama administration, following the lead of British Prime Minister David Cameron and his government’s so-called Nudge Unit, is recruiting behavioral scientists to help ...
There has been a Bueller-like refrain to my life raising kids, and it wasn’t one I wanted to listen to. It went something like this: “Did you turn in your homework? Did you eat your lunch? Did you ...
US president Barack Obama last month signed an executive order directing federal agencies to incorporate behavioural science into their policies so that citizens would be given a "nudge" towards ...
Roula Khalaf, Editor of the FT, selects her favourite stories in this weekly newsletter. A decade ago, Cass Sunstein and Richard Thaler’s book Nudge was on the desk of every serious politician and ...
Nudging isn't new - but algorithmic nudging ups the ante. The AI ethics debate now extends to these new means of persuasion. It's an issue we should all take a look at, whether we're the nudger, or ...
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