Loyalty programs have been a centerpiece of the casino industry for decades. Casino loyalty programs are a way to reward players for continued patronage. Rewards are often given based on the value of ...

Starbucks Rewards is testing an ambitious feature, called Odyssey, that issues NFTs. Will coffee drinkers integrate its required journeys into their daily habits? Let’s assume that most Starbucks SBUX ...

Play-to-earn games reward participants with digital cash or non-fungible tokens. In recent years, these blockchain-backed games — also known as P2E — have gone mainstream, becoming a core component of ...

The NFT market was worth $41 billion at the end of last year -- nearly as large as the conventional art market by some estimates-- and it's expected to nearly double in size by the end of 2022, ...

About six months after fast-casual Asian concept and virtual restaurant company Wow Bao first announced its foray into the metaverse with an NFT-based tiered membership rewards program, Wow Bao is now ...

In Brief • Season 2 of Hive Invasion is now live with full mobile access on iOS and Android.• Players can complete missions, rank on the leaderboard, and earn DUST and NFT rewards.• The event lasts 7 ...

Moongate Protocol, an attention asset protocol disrupting the $1 trillion-plus attention economy, announces significant milestones in its expansion, the launch of its Moon Odyssey community points ...

When NFTs, or non-fungible tokens, first entered the spotlight, they were just simple digital collectibles. Objects like ...

NFT marketplace Blur allocated a total reward pool of 300 million tokens, worth around $146 million, for traders who use their platform. A pseudonymous nonfungible token (NFT) trader made around $11 ...

French fashion brand Lacoste expanded its non-fungible token (NFT) ecosystem on Thursday, introducing a rewards and co-creation feature for its UNDW3 community. Lacoste released its UNDW3 collection ...

Two years ago, non-fungible tokens were sizzling hot, as art aficionados and speculators pushed blockchain-based images to $27 billion in value. Now that the market has crashed, a much less ambitious ...