JSTOR Daily

Integrating the Dirichlet-Multinomial and Multinomial Logit Models of Brand Choice

This paper discusses the interpretative benefits that arise from merging the Dirichlet- multinomial (DM) model as a loyalty variable in the multinomial logit (MNL) model of brand choice. The estimated ...
JSTOR Daily

On the Use of Factor-Analytic Multinomial Logit Item Response Models to Account for Individual Differences in Response Style

Multidimensional item response models are usually implemented to model the relationship between item responses and two or more traits of interest. We show how multidimensional multinomial logit item ...
Kellogg School of Management

Effect of Choice Set Size on Choice Probabilities: An Extended Logit Model

Citations: Jain, Dipak C., Frank Bass. 1989. Effect of Choice Set Size on Choice Probabilities: An Extended Logit Model. International Journal of Research in Marketing. (1)1-11.
Simon Fraser University

Project With Haolun Shi

We consider developing tree-based methods for the multinomial logit model to estimate the utilities/choice probabilities nonparametrically. Ideally, our aim is to develop a method that can be used for ...