Fashion models are contending with how to stay ahead as major brands experiment with artificial intelligence-generated models and digital “twins” of real models. Some models are digitally cloning ...

I accepted long ago that I have what can be generously described as 'a face for radio.' We can't all be supermodels, so I focussed on building other skills. However, that doesn't mean I think a career ...

Vogue and Guess are under fire for the label's use of an AI model in an advert within the magazine's latest issue. In Vogue's latest issue, a two-page Guess ad features a model sitting at a table ...

The star of a new ad for Guess in the latest issue of Vogue is a willowy, AI-generated model, whose synthetic status is only called out in a a fine-print caveat. Now that AI has hit the ads of fashion ...

That cute top that looks so good in the H&M ad is a real piece of clothing. The model showing it off might not be. Fashion giant H&M is embracing AI’s ability to create digital “clones” and putting ...

Head-turning for all the wrong reasons. When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works. I accepted long ago that I have what can be generously ...