This is a quick video addressing the issue with mobile games and False advertising. More specifically the mobile game called ...

Discord announced plans to expand its successful Video Quests advertising format to mobile devices. This strategic move marks the company’s first mobile ad offering, significantly broadening reach for ...

Mobile gamers are active retail shoppers, with 45% reporting they spend $200 or more per month on retail items and 31% spending more than $500 per month on groceries, per a new report from game ...

INCYMO.AI launched its AI-powered creative platform for crafting mobile gaming advertisements. The launch follows the debut of the platform’s first case study, first revealed on the Industry Stage at ...

While the worlds of apps and mobile games are often compared competitively, gamification and M&A are bringing these two worlds increasingly close together.

adWMG, a leading game monetisation and promotion platform, is thrilled to announce a new partnership with Gadsme, a global leader in non-intrusive in-game advertising technology for mobile games.

With the rise of “cozy gaming” culture, more gaming companies are developing titles and products specifically targeted at women than ever before. But while the gaming industry itself has gotten better ...

Unity Software rebounds after scrapping its pricing plan and revamping products, but profits lag. Read the full analysis here ...

Mobile game downloads grow by 7.4% to 38.9 billion from Q1 to Q3. Mobile game revenue grows by 13.2% to $82.5 billion. Hypercasual games lead the market by downloads. RPG & strategy games generate the ...