Makeup is back in a big way: 2026 marks a shift away from minimalist beauty toward bold color, texture, and self-expression.

Inspired by the aesthetic of makeup artist Nina Park, blurred lips are similar to the rom-com lips trend from earlier this ...

From radiant skin to bold color, the 2025 holiday makeup trends embrace wellness, minimalism, and self-expression, shaping ...

And while a classic red lip is iconic, it might veer a bit too bold or bright at times. That’s where a burgundy lipstick ...

New Year’s Eve is around the corner, and as you know, getting dolled up is half the fun. Whether you’re planning to toast to ...

Ash K Holm is a Who What Wear editor in residence, a celebrity makeup artist and educator, and the co-founder of the luxury medspa Dripology.

Taylor Swift’s iconic red lip is no mystery anymore. Here are the exact makeup products she actually uses, including her MAC ...

New Year 2026 is just around the corner, bringing parties, countdowns, and endless photo ops. This blog captures the vibe of ...

Our goal when celebrating New Year's Eve? Shine, glow, shimmer, and sparkle. These glitter body gels, glosses, liquid eyeshadows, mascaras, and hair styling sticks will do just that.

Lip liners are essential for creating definition and extending the wear of lipstick. These makeup staples help prevent lip products from feathering or transferring, allowing you to spend less time ...

Discover the best long-lasting lip liners, from drugstore favorites to celeb-loved picks, for smudge-proof, creamy color that ...

The Olehenriksen Pout Preserve Peptide Lip Treatment is like a balm, mask, and gloss all wrapped up into one sleek squeeze ...