Scanning a loyalty card might be costing you money. Companies say they’re rewarding your devotion with points, discounts and perks. But behind the scenes, many are using these programs to monitor your ...

American Express has announced upcoming changes to Platinum card lounge access, effective Jan. 1, 2027. Cardholders will be ...

What to do instead: Check prices on items you buy both logged in and out of your grocery store’s app. Compare those prices to the same items at a couple of other stores to see if the loyalty card ...

Consumers might not just feel obligated to shop at a specific store because of their membership, but they could also end up ...

Loyalty cards are one tool in the small business marketing arsenal. These cards are designed to encourage repeat business by offering rewards for customers who return again and again. Loyalty cards ...

Engagement is a key driver of measurable growth in QSRs, where loyalty programs have evolved from punch cards and stamps to ...

If you're the rewards card and store loyalty type, we have big news for Target shoppers. The retailer announced plans Monday to roll out a new Target Circle loyalty program to replace Cartwheel. From ...

Is your keychain or wallet weighed down by customer loyalty cards? Use a loyalty card app on your cell phone to store them instead. Adding your loyalty cards into the apps is a simple process—you ...

I remember my first ever loyalty card was for American Eagle when I was 14. It added something legit to my keychain that otherwise consisted only of a house key, which was super cool to my teenage ...

Forbes contributors publish independent expert analyses and insights. I write about the broad intersection of data and society. One of the most controversial questions of the digital age is how much ...

If you don’t have a desire for credit card debt, but still like the idea of earning travel rewards, you have options.

American Airlines just added a new restriction to basic economy: Its flyers won't earn miles or Loyalty Points on no-frills ...