Building trust in the digital age helps local businesses grow by shaping how people feel about them long before they visit.

Google gives local businesses two main ways to generate PPC leads online: Local Services Ads (LSAs) and Search campaigns. LSAs are pay-per-lead campaigns – for actions such as calls, messages, or ...

Discover what sales leads are, how they work, and factors that impact their quality in the sales process, boosting your ...

Google Search can now call local businesses using AI to gather pricing and availability info on your behalf. Here's how it works. Google Search can now make AI-powered calls to local businesses.

Google emailed advertisers who are leveraging message leads within Google Local Service Ads telling them about the new value-based pricing. Basically, when a seacher uses the "Request multiple ...

Landon Murie is the CEO of Goodjuju Marketing, helping home service businesses with local SEO, stunning websites, and boosting close rates. How many Google reviews does your local business have? Does ...

Find out how ad setup, targeting, and lead quality vary between LSAs and Search campaigns – and when to use each for better local results. Google gives local businesses two main ways to generate PPC ...