The new brick will make play more interactive for kids and families. Sets with the new brick will release in March, and ...
I think Lego might be really onto something with its tech-equipped Smart Play Smart Brick sets, but is it the future of Lego ...
The new Smart Play system centers around a new Lego Smart Brick that can play sounds, light up, and interact with other bricks.
Lego’s Smart Play system announced at CES 2026 earlier this week is a new embrace of digital technology that we haven’t seen ...
With a Smart Brick, Lego creations can come to life. A car could make engine sounds until it crashes, or Darth Vader could trigger the Imperial March to play.
The new Smart Play system, and most notably the Smart Brick, is designed to work seamlessly within Lego’s existing play ...
LEGO has announced a huge update to its bricks, which the company is calling "one of the most significant evolutions" in 50 ...
Now, Lego is bringing the culmination of this technology and play features to a galaxy far, far away with its new Smart Play system. With its unveiling at CES 2026, I had a chance to see exactly how ...
The LEGO Icons Golden Retriever Puppy ($140) has officially been revealed and is currently available for pre-order ahead of ...
LEGO's reveal of the Smart Brick and Smart Play builds has me frowning over features and how this new "layer" of production ...
The event, covering more than 35,000 square feet, will be made up of 2 million LEGO bricks. More than 13,000 LEGO minifigures will be on display and for sale.
The new brick will make play more interactive for Kentucky kids and families. Sets will release in March, and preorders start ...