The number of innovative Korean beauty products in the world is growing fast, but the constant innovation means that keeping track of the newest Korean beauty trends can quickly turn from a fun hobby ...

Korean beauty trends are redefining makeup routines worldwide. This article features 8 Korean makeup tutorials that can transform your beauty routine, from glass skin looks to gradient lips and soft, ...

If you have monolids, you shouldn't see them as a challenge — they're a blessing. Usually seen in people of Asian descent, this feature is distinguished by a lack of a fold or crease in the eyelid.

Ally Gong visited Seoul, South Korea, to study marketing and management, and returned to UCLA with a newfound interest in makeup and skin care. The fourth-year economics student’s YouTube channel, ...

Many fans aspire to replicate the glamorous looks of their favorite TV stars, and for K-beauty enthusiasts, Seoul has become the ultimate destination. The city is home to numerous makeup studios, ...

Park Tae Yun and Son Dae Sik are two influential makeup artists in Korea that have worked with every K-pop and K-drama celebrity imaginable. Now they have their own popular cosmetics line called Son & ...