Femtech apparel company Knix launched a digital, social and out-of-home (OOH) campaign last week around period sustainability tied to the launch of its Super Leakproof Underwear, according to an ...
Actor Gabrielle Union has been named global brand ambassador for period care brand Knix, per a company press release. Union will be part of a new ad campaign, as well as events and other initiatives.
Founder and president Joanna Griffiths is exiting the business via a planned transition.