Opinions expressed by Entrepreneur contributors are their own. When it comes to public relations, many small businesses and entrepreneurs balk at the cost of sending out traditional press releases.

Too often, companies create buyer personas, but are not sure how to write blog content that caters to them. While there are several aspects to consider when writing to your buyer personas, there are ...

No matter how much you may wish otherwise, there are a mere 24 hours in each day and at least a few of those must be spent sleeping if you want to be even slightly coherent. Yet, there is so much that ...

You might have a great idea for a blog. You have 10 years of experience in this field, and you have a valuable perspective to share with your readers. But there’s a problem–why should these readers ...

How do you avoid grammar snafus on the web? You need to learn basic capitalization rules for online writing. Keep this list of rules close just in case. You sit down to write an amazing post for your ...

Persuasion is part art and part science. There are many data-based strategies to successfully create persuasive communication. That's the science. Likewise, there are just as many techniques for ...

[IMGCAP(1)]Let’s face it: blogging takes time. Whether your blog is a revenue generator or simply a marketing tool for your business, all bloggers could use some tips on getting their great content ...

I never cared about blogs until I got a candy sample in the mail one day. Marketers don't send out free samples these days like they used to. Years ago I used to come home every other day and find a ...

A picture may paint a thousand words, but the words in your headline can be more important than any image you have in your article. Take Twitter, for example, you have 140 characters in which to ...

The most popularly shared articles online, regardless of industry, topic, or even author, often share a similar cadence, intonation, and anatomy–and that’s no accident. Slingshot SEO’s Enterprise Blog ...