This month, General Electric (NYSE:GE) launched its “Childlike Imagination” campaign to give people a unique opportunity to engage with the brand. The commercial features a little girl (who is meant ...
Most advertisers can only dream about introducing brand slogans with the staying power to last decades -- slogans that have gone beyond being mere ad campaigns to become fixtures in American life. Not ...
In these waning days of 2011, there's a chill in the air and snow in the forecast. What better time of year to curl up by the fire and ponder: What went wrong with the stocks you picked back in ...
Most advertisers can only dream about introducing brand slogans with the staying power to last decades -- slogans that have gone beyond being mere ad campaigns to become fixtures in American life. Not ...
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