The Prius launched in 1997 as the first mass-market hybrid, setting a new benchmark for efficiency. But which Prius ...

The Toyota Prius has the distinction of being the world’s first mass-produced hybrid and has been around since 1997, though the first generation was only sold in Japan. The first of the Toyota Prius ...

Toyota has built itself into the industry’s standard-bearer when it comes to hybrids, and it isn’t going to let the poster child for gas-electric vehicles get stale on the market. These spy shots ...

It didn’t happen with the first-generation Prius, which debuted in Japan in 1997 and the U.S. at the beginning of this century. It didn’t happen with the first Honda Insight, either, when the spunky ...