Between tight ad space, unreadable algorithms and random account bans, it’s getting tough for businesses that rely on Facebook advertising in 2022. All these issues are making it harder for businesses ...

Native advertising blends seamlessly with content, offering a natural and non-intrusive way to engage viewers. Unlike traditional ads, native videos integrate into the platform’s user experience, ...

Ask 10 people in digital advertising what “native” ads are, and you’ll get 10 different answers. But the recent controversy around spending on made-for-advertising (MFA) sites shined a light on a dark ...

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. Native ads are ads that don’t look like ads. They’re typically found at the bottom of a news ...

Facebook wants publishers to behave like brands and build their programmatic strategies around its people-based targeting capabilities in the belief that it will unearth more media that buyers will ...

Nexad, a new startup that wants to put ads in AI apps, raised $6 million in seed funding. The startup is both matching ads with audiences and creating them itself. Check out the 10-page pitch deck ...