For many consumers, exclusivity is often perceived as a bad thing. Restricting access to specific content or to an entire product is a surefire way to generate at least some pushback from outsiders.

Q: Our agency has won the business of a midsize corporation whose travel budget was about $1 million before the pandemic. In our corporate account contract, we have a clause stating that we will be ...

Diamonds, Rolex watches, Chanel bags--what do these items have in common? They all have the potential of enticing you with feelings of status, luxury, and exclusivity. But this begs the question: what ...

Q: In our agency's contract with independent contractors, there is a clause that states that the contractor cannot work with any other agencies. Many prospective contractors have told me that we are ...

Twelve years is probably "the best deal the industry is going to get," comments former FDA official Scott Gottlieb. "This is a genuine compromise." The delicate compromise on biosimilars crafted by ...

In industry, diversity and inclusion are no longer being seen as a "nice to haves" - they are a necessity for the companies they directly affect and the societies they reside in. The need for ...