If you go to your favorite diner and the server offers to get you your regular, you've just been the happy target of one-to-one marketing. Today, one-to-one marketing is becoming the norm in ...

A marketing plan turns choices into numbers, timelines, and owners your marketing team can ship. A well crafted marketing plan ties marketing strategy, marketing efforts, and business objectives to ...

Marketing plans set forth comprehensive strategies to develop products and services for specific market segments, inform customers about products and get products into customers hands. A marketing ...

Marketing in a digital world has evolved. There was a time when ads in leading newspapers, commercials during popular TV shows, and strategically placed billboards did the job. Now, with every passing ...

If you still haven’t jumped on the Tumblr bandwagon, now is the time to get moving on that. After all, according to QuickSprout, Tumblr’s traffic is growing at a rate of 74% a year. And, along with ...

The metaverse is a virtual world or collection of worlds where users can interact through avatars, play games, and purchase virtual goods. Because users can enjoy immersive experiences without the ...

Simply put, influencer marketing is using the voice of a thought or industry leader to get your brand’s message to your audience on your behalf. It’s an easy way to use the celebrity status of a ...

Using emotions for marketing comes with its share of risks. There's no predicting how the audience will perceive an appeal to emotion. The biggest issue with using emotional marketing is that if it ...

Content marketing and content strategy complement each other perfectly, but they’re not the same thing. Learn the differences – and why you need both. In a world where people pay money just to escape ...

Sotogrande, Andalusia / / August 29, 2025 / Excel Performance Media Despite turmoil in the global economy, the luxury yacht ...

This illustration photo taken in Los Angeles on October 28, 2021, shows a person using Facebook on a smartphone in front of a computer screen showing the META logo. - Facebook chief Mark Zuckerberg on ...