With the increase of hybrid physical and digital designs in the world of product design, professors and faculty of the Brigham Young University Department of Design are seeking to increase the chances ...

Mike Ellow, CEO of Siemens EDA, outlines the company’s ambitions for AI-powered digital twins that recreate every part of a design from semiconductors on out.

Product development, no matter the industry, is both an art and a science. Bringing a concept to life requires intensive research, ingenuity, risk-taking, iteration, testing, and a little magic. More ...

In the fast-paced digital landscape, product design is not merely about aesthetics; it plays a crucial role in determining the efficiency and cost-effectiveness of the development process. Investing ...

This course focuses on the process, practices, and tools for designing engaging, understandable, and technically feasible digital products. Students will learn about and apply advanced techniques and ...