Habits can feel mysterious, arriving almost overnight or refusing to stick despite weeks of effort. New work on a “hidden switch” in the brain suggests those differences are not just about willpower, ...

In an age where productivity and mental clarity are paramount, the demand for cognitive enhancement products has surged. Among these innovative solutions is Genius Switch, a supplement designed to ...

The third installment in Nintendo's brain training spin-off, Big Brain Academy: Brain vs. Brain, features the ability to play together in a 4-player Party mode. The brain-teasing activities are made ...

Brain preserved in formaldehyde. — Gaetan Lee (CC BY 2.0) Brain preserved in formaldehyde. — Gaetan Lee (CC BY 2.0) Scientists have discovered a brain “pain switch” that prioritises survival needs ...

Flipping the switch on fewer than 500 neurons dramatically reduces the alcohol consumption of mice. This novel finding could lead to new targets for therapeutics. When you purchase through links on ...