These aren’t just buzzwords - they’re the types of "bad ads" quietly eroding trust, frustrating players and putting long-term growth at risk. While some creatives may deliver a short-term spike in ...

Fake mobile game ads have exploded in recent years, featuring deceptive gameplay and intentionally frustrating scenarios in a bid to snare a click. Deceptive games use ads for gameplay that doesn't ...

UK ASA warns three mobile game firms over misleading disclosures over lootboxes and orders clearer advertising about item ...

GameSpot may get a commission from retail offers. Ads for four unconfirmed Activision mobile games--Guitar Hero Mobile, Call Of Duty: Sniper, and Call Of Duty: Zombies Defender, and Crash Bandicoot ...

Apple Ads maintained a lead on iOS in all game genres but hypercasual and tabletop in 2025, as competition from AppLovin has ...

For the second week in a row, Activision is coming under fire for their use of generative AI, but this time for a much stranger reason. Over the weekend, followers of Activision’s Instagram page ...

With the rise of “cozy gaming” culture, more gaming companies are developing titles and products specifically targeted at women than ever before. But while the gaming industry itself has gotten better ...

Discord will soon be getting ads on the mobile app. Don’t worry, they won’t be as annoying as they are on other social media platforms. According to a report from The Verge, the gaming-focused chat ...

PubMatic, an independent technology company delivering digital advertising’s supply chain of the future, has released the findings of its report on the mobile game advertising sector in Southeast Asia ...