The past contains lot of objectionable experiments. There was the famous Milgram Experiment, in which participants were made to believe that they were murdering someone. There was the Stanford Prison ...

Apple WWDC underwhelms fans in a crucial upgrade originally appeared on TheStreet. Do you know about Asch conformity experiments? Solomon Asch performed them in the 1950s. He invited individuals into ...

What causes individuals to conform to the opinions and judgments of others? Why do they need to? When is it an advantage to merge with the group and when is it not? Investigating the social, ...

You’re in a room, participating in what you were told is a visual perception experiment, and everyone around you insists that two unequal lines are the same length. You feel confused, sick, and ...