As suspected, Craig Robinson is not quitting comedy, he’s just doing a commercial. If the prankster lead-up campaign didn’t ...

Despite reports that "The Office" star Craig Robinson is quitting comedy, he's teasing a new AT&T marketing campaign.

If you were sad to learn of Craig Robinson's announcement late last week about his retirement from comedy, we've got good ...

Voters in the presidential battlegrounds have seen a heavy rotation of presidential campaign ads this month, as their states have been blitzed by tens of millions of dollars in spending by the ...

The most famous ad campaigns of all time aren’t just milestones in marketing history—they’re reminders of the power of storytelling and the art of persuasion.

AT&T has filed a lawsuit against T-Mobile over the latter's latest ad campaign about wireless discounts for senior citizens.

AT&T is seeking damages in the form of compensation and attorney fees from T-Mobile while also trying to obtain any profits it accrued as a direct result of this campaign.

In 2021, Apple introduced ATT, which gave iOS users the ability to opt in or out of being tracked across the various apps they use. Opting out means that a user’s unique advertising ID ( known as IDFA ...

Artificial intelligence can provide invaluable assistance in addressing the wide-ranging challenges in tracking and adjusting ad campaigns that marketers face today.

Democrats are mounting an unprecedented digital advertising campaign in the closing weeks of the presidential race, pouring hundreds of millions of dollars into a targeted effort that the party ...

Advertisers are grappling with trade-offs of AI-powered ad planning and buying tools for automating nearly every step in digital ad campaigns.