Sting Energy, Gatorade and Doritos will be featured in a deal with a sport that generated more than $2 billion in total ...

PepsiCo becomes the Official Formula 1 partner. The agreement includes highlighting food and beverages across the PepsiCo ...

From trackside branding to flavor-fueled fan activations, the beverage giant is doubling down on high-octane engagement – and ...

PepsiCo announces a groundbreaking worldwide partnership with Formula 1®, beginning in 2025 as part of a multi-year ...

Formula 1® and PepsiCo are delighted to announce a groundbreaking multi-year agreement that will see PepsiCo become an ...

Per PepsiCo, the deal includes everything from trackside advertising to naming rights for the remaining sprint races in the ...

PepsiCo is becoming the latest American consumer-facing brand to make a splash in F1, with a new arrangement that involves ...

Formula 1 and PepsiCo have announced a landmark multi-year global partnership that will see the beverage and snack giant ...

PepsiCo has announced a worldwide partnership with Formula 1, commencing in 2025 as part of a multi-year agreement.

PepsiCo launches worldwide official partnership with Formula 1, bringing Sting Energy®, Gatorade®, and Doritos® to the World's Fastest Growing Sport PURCHASE, N.Y., May 27, 2025 /PRNewswire ...

Formula 1® and PepsiCo are delighted to announce a multi-year agreement that will see PepsiCo become an Official Partner of ...